How to Create a Custom URL for Your Form

A custom URL allows you to give your form a unique, branded web address. Instead of a generic link, you can create a URL that reflects your brand, event, or campaign. When combined with a custom domain, meta title, description, and a favicon, it makes your form look like a professional landing page.

Open Your Form

Log in to your Formester account and open the form you want to customize. Ensure your form content and design are complete before updating the URL for consistency and branding purposes.

Access Form Settings

Click on the gear icon in the top right corner to open Form Settings. This is where you can control key behavior and access options like custom URLs.

Enable a Custom Slug

In the settings, toggle on Add custom slug to URL. A slug is the part of the URL that comes after your domain and identifies your form. For example, if your domain is forms.yourbrand.com, your slug could be /event-registration so the final URL becomes forms.yourbrand.com/event-registration.

This makes the form URL easy to read, remember, and share, while improving brand consistency.

Publish Your Form

Once your slug is set, click Publish. Your form’s URL will now include your custom slug, making it easy to share across emails, social media, or campaigns.

Combine with a Custom Domain

For maximum branding impact, you can combine your custom slug with a custom domain. This way, your form looks entirely like part of your website, not a third-party tool. For example, signup.yourcompany.com/summer-sale looks seamless and professional to users.

Update Meta Title, Description, and Favicon

Along with a custom URL, you can further optimize your form’s presentation:

• Meta Title: Sets the title displayed in browser tabs and search previews.
• Meta Description: Adds a short summary for social shares and SEO.
• Favicon: Displays your brand icon in the browser tab, making your form instantly recognizable.

These enhancements turn your form into a polished, shareable landing page.

Why Use a Custom URL

• Branding: Reflects your company or campaign name in the URL.
• Memorability: Easy to remember and share with users.
• Professionalism: Feels like a fully branded landing page rather than a generic link.
• SEO & Social: Works well with meta title, description, and favicon to improve engagement.

Custom URLs are a simple but powerful way to make your Formester forms uniquely yours and ensure your forms align with your branding strategy.

Updated on: 17/09/2025